How to Interpret Financial Ratios (2024)

By Kimberlee Leonard Updated December 20, 2018

How to Interpret Financial Ratios (1)

There are dozens of financial ratios and their meanings help business owners evaluate the financial health of a company. Financial ratios can be broken into six key areas of analysis: liquidity, profitability, debt, operating performance, cash flow and investment valuation. Interpreting financial ratios requires understanding income statements and balance sheets.

Financial Ratios Definitions

The ratios derived in financial reports for a company are used to establish comparisons either over time or in relation to other data in the report. A ratio takes one number and divides it into another number to determine a decimal that can later be converted to a percentage, if desired.

For example, a debt-to-equity ratio looks at the debt liabilities of the company and divides it by the asset equity. If a company has $200,000 in debt and $100,000 in equity, the debt-to-equity ratio is two ($200,000 / $100,000 = 2). This means the company has $1 dollar of equity for every $2 of debt. In this case, the larger the ratio over one is interpreted as an increasing debt problem that could lead to long-term financial problems for the company.

Key Financial Ratios

Evaluating the key financial indicators is something every business owner should become well versed in. By understanding what each key financial ratio is assessing, you can more easily derive the ratios with a quick look at the financial statements.

  • Liquidity Measurement Ratios: These ratios define if a company is able to meet short-term financial obligations. It takes into consideration liquid assets to short-term liabilities.
  • Profitability Indicator Ratios: These ratios consider the amount of profit derived from the cost of goods sold or the operating expenses. There are both gross and net profit margin ratios.
  • Debt Ratios: Debt ratios are like the debt-to-equity ratio described above that consider how much debt a company has and the assets it possessesto pay debts off.
  • Operating Performance Ratios: These ratios look at numbers like the fixed asset turnover or sales-to-revenue per employee numbers to determine efficiency. An efficient company generally improves profitability.
  • Cash Flow Indicator Ratios: Companies need to generate enough cash flow to pay operating expenses, grow the business and create a safety net of retained earnings. Operating cash flow divided by sales ratio determines how much it costs to acquire new clients.
  • Investment Valuation Ratios: These ratios help investorsdetermine the viability of existing or new investment into a company. For example, the price-to-earnings ratio provides the amount a company is paying per $1 of earnings to shareholders.

Companies large and small use ratios to evaluate internal trends in the company and define growth over time. While a publicly traded company may have much larger numbers, every business owner can use the same data to strategically plan for the next company fiscal cycle.

Financial Ratio Analysis and Interpretation

Analyzing and interpreting financial ratios is logical when you stop to think about what the numbers tell you. When it comes to debt, a company is financially stronger when there is less debt and more assets. Thus a ratio less than one is stronger than a ratio of 5. However, it may be strategically advantageous to take on debt during growth periods as long as it is controlled.

A cash flow margin ratio calculates how well a company can translate sales into actual cash. It is calculated by taking the operating cash flow and dividing it by net sales found on the income statement. The higher the operating cash flow ratio or percentage, the better.

The same is true with profit margin ratios. If it costs $20 to make a product and it is sold for $45, the gross profit margin is calculated by subtracting the cost of goods sold from revenue and dividing this result by the revenue [0.55 = ($45- $20) / $45]. The higher this ratio is, the more profit there is per product.

How to Interpret Financial Ratios (2024)

FAQs

How to interpret the results of financial ratios? ›

Analyzing and interpreting financial ratios is logical when you stop to think about what the numbers tell you. When it comes to debt, a company is financially stronger when there is less debt and more assets. Thus a ratio less than one is stronger than a ratio of 5.

How can ratios be interpreted? ›

Ratios may be interpreted by calculating a group of related ratios. A single ratio supported by other related additional ratios becomes more understandable and meaningful.

How do you evaluate financial ratios? ›

The four key financial ratios used to analyse profitability are:
  1. Net profit margin = net income divided by sales.
  2. Return on total assets = net income divided by assets.
  3. Basic earning power = EBIT divided by total assets.
  4. Return on equity = net income divided by common equity.

How can ratio analysis be used in the interpretation of financial statements? ›

Ratio analysis compares line-item data from a company's financial statements to reveal insights regarding profitability, liquidity, operational efficiency, and solvency. Ratio analysis can mark how a company is performing over time, while comparing a company to another within the same industry or sector.

How do you interpret financial results? ›

  1. Interpreting financial statements requires analysis and appraisal of the performance and position of an entity. ...
  2. EXAMPLE. ...
  3. Return on capital employed (ROCE) ...
  4. Asset turnover. ...
  5. Profit margins. ...
  6. Current ratio. ...
  7. Quick ratio (sometimes referred to as acid test ratio) ...
  8. Receivables collection period (in days)

What is the best way to explain ratio? ›

In mathematics, a ratio (/ˈreɪʃ(i)oʊ/) shows how many times one number contains another. For example, if there are eight oranges and six lemons in a bowl of fruit, then the ratio of oranges to lemons is eight to six (that is, 8:6, which is equivalent to the ratio 4:3).

How do you decipher ratios? ›

The general form of representing a ratio of between two quantities say 'a' and 'b' is a: b, which is read as 'a is to b'. The fraction form that represents this ratio is a/b. To further simplify a ratio, we follow the same procedure that we use for simplifying a fraction. a:b = a/b.

How do you interpret information ratios? ›

It measures the active return of the manager's portfolio divided by the amount of risk that the manager takes relative to the benchmark. The higher the information ratio, the higher the active return of the portfolio, given the amount of risk taken, and the better the manager.

How do you understand ratios? ›

A ratio refers to the multiplicative relationship between 2 quantities, for example the number apples to the number of bananas in a fruit bowl. The order of the ratio is important, and it can be written as a part-to-part fraction, rather than part-to-whole.

How to explain the financial ratios of a company? ›

A financial ratio is used to calculate a company's financial status or production against other firms. It is a tool used by investors to analyse and gain information about the finance of a company's history or the entire business sector.

How to read accounting ratios? ›

Common Accounting Ratios
  1. Debt-to-Equity Ratio = Liabilities (Total) / Shareholder Equity (Total)
  2. Debt Ratio = Total Liabilities/Total Assets.
  3. Current Ratio = Current Assets/Current Liabilities.
  4. Quick Ratio = [Current Assets – Inventory – Prepaid Expenses] / Current Liabilities.

How are financial ratios interpreted? ›

Financial ratios help you interpret any company's finances' raw data to get actionable inputs on its overall performance. You can source the ratios from a company's financial statements to evaluate its valuation, rates of return, profitability, growth, margins, leverage, liquidity, and more.

How to interpret current ratio? ›

As a general rule, a current ratio below 1.00 could indicate that a company might struggle to meet its short-term obligations, whereas ratios of above 1.00 might indicate a company is able to pay its current debts as they come due.

How to interpret profitability ratios? ›

Higher ratios are often more favorable than lower ratios, indicating success at converting revenue to profit. These ratios are used to assess a company's current performance compared to its past performance, the performance of other companies in its industry, or the industry average.

How do you explain financial ratios of a company? ›

A financial ratio is used to calculate a company's financial status or production against other firms. It is a tool used by investors to analyse and gain information about the finance of a company's history or the entire business sector.

How can profitability ratios be interpreted? ›

They show how well a company utilizes its assets to produce profit and value to shareholders. A higher ratio or value is commonly sought-after by most companies, as this usually means the business is performing well by generating revenues, profits, and cash flow.

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